Step 3: Analyzing/Summarizing Your Data

Now that you have designed your tools and collected your data, it’s time to analyze it. This section will explain how to deal with both quantitative (numbers, for example, counts, frequencies, or averages) and qualitative (words, such as responses to open-ended survey questions, interviews, and focus groups) data.

At this point, your evaluation plan has hopefully set you up so that you’ve only collected data that will be helpful in answering your evaluation question. If you do get lost in data, you can always use your evaluation question to as a guide, and ask if the ways you are analyzing or summarizing the data are getting you closer to answering the question.